Recognising the extraordinary ability of cinema to influence public opinion and inspire social change, BRIMA is integrating this cause into its inaugural edition through a dedicated competition centred on Thalassemia Awareness.
To bring this vision to life, BRIMA has partnered with the Thalassemia and Sickle Cell Society (TSCS), one of India's most respected non-profit healthcare organisations.
For over 27 years, TSCS has been dedicated to improving the lives of individuals living with Thalassemia and Sickle Cell Disease, supporting thousands of patients and families across the country through comprehensive, compassionate care.
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BRIMA's inaugural edition features a dedicated film competition centred on Thalassemia Awareness, inviting storytellers to harness the power of cinema for a cause that saves lives.
Our association with BRIMA reflects a shared belief that storytelling has the power to educate society, inspire compassion, and create meaningful change. Together, we look forward to building greater awareness about Thalassemia and Sickle Cell Disease through the universal language of cinema.